Adobe plans to add AI-powered video generation to its Firefly software later this year. As Maxwell Zeff reports for TechCrunch, three new features – Generative Extend, Text to Video, and Image to Video – will initially be available in the beta version of Premiere Pro and on a free website. Generative Extend allows users to …
Adobe has responded to criticism of its terms of service by assuring customers that their files will not be used to train AI, nor will their property rights be violated.
Adobe’s new AEP AI Assistant is designed to help organizations make better use of customer data and optimize their marketing efforts. It can answer questions about customer segments, provide real-time insights, and create personalized marketing materials on demand, including copy, design, and images.
Adobe adds Generative Remove, a new AI-powered image enhancement tool in Lightroom. It removes unwanted objects from photos and creates realistic backgrounds with a single click.
Adobe integrates its Firefly AI image generator directly into Photoshop, allowing users to create images using text input and then edit them using familiar Photoshop tools.
Adobe plans to add plug-ins for third-party AI video generators such as OpenAI’s Sora, Runway ML’s Gen-2, and Pika 1.0 to its Premiere Pro video editing software. This integration would allow users to seamlessly combine and edit footage shot on traditional cameras with AI-generated content. Adobe is also announcing a version of its proprietary Firefly …
Adobe announces generative AI solutions to streamline the enterprise content supply chain. Adobe GenStudio provides marketers with an AI-powered offering to quickly plan, create, and manage brand-compliant content. Seamlessly integrated with the Adobe Firefly image generator, Adobe says it enables scalable content production with new Firefly services and custom models.