Instagram adds AI performance coach to Edits video app

Instagram is rolling out a conversational AI assistant in Edits, its video creation app and competitor to CapCut. Amanda Silberling reports for TechCrunch that the tool is designed to give creators personalized guidance based on their own account performance rather than broad recommendations. The assistant can draw on Instagram metrics including follows, views, video retention, …

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Meta launches Muse for Small Business with app integrations

Meta has introduced Muse for Small Business, a version of its AI agent designed to work with business software and the company’s own advertising tools. Isabel O’Brien reports for CNBC that the service connects Muse with Asana, Zoom, Intuit, Box, Canva and Slack, which is owned by Salesforce. The agent can also access Meta ad …

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Meta says Muse was built from scratch but inspired by OpenClaw

Meta’s artificial intelligence assistant Muse was built from scratch, but its product design was heavily inspired by the open-source agent OpenClaw, according to Nat Friedman, head of product at Meta’s Superintelligence Labs. Sarah Perez reports for TechCrunch that Friedman addressed growing comparisons between the two tools after users identified similarly named configuration files and closely …

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Meta expands Muse with video calls, agent email and a handheld device

Meta is expanding its Muse AI agent with live video conversations, dedicated email addresses, computer control on Mac, smart glasses support and a small handheld device called Muse Charm. The announcements signal Meta’s effort to make Muse available across more devices and to give the agent a broader role in everyday tasks. Muse Charm is …

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Meta launches Muse, a personal AI agent for everyday tasks

Meta has introduced Muse, a personal AI agent designed to complete tasks such as organizing information, booking appointments, buying tickets and filling out online forms. The product runs on a dedicated virtual computer in Meta’s cloud and is initially available to adults in the United States through iOS, Android, the web, WhatsApp and, more recently, …

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Meta launches Mac app as Meta AI gains business integrations

Meta has released a dedicated Mac app for Meta AI, extending its chatbot from the web and mobile devices to Apple’s desktop platform. Emma Roth reports for The Verge that the app can view a shared application window and users can ask questions, receive suggestions, or generate content related to their current work. The Mac …

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Meta releases Muse Glimmer and renews its push for open AI models

Meta has released Muse Glimmer, a 30-billion-parameter AI model that developers can download, modify and run on powerful personal computers. The move marks a renewed commitment to openly available model weights after Meta shifted its newer Muse family toward proprietary releases earlier this year. Glimmer is available under the Apache 2.0 license, which permits commercial …

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OpenAI, Meta and SpaceXAI race to cut AI model costs

Three major AI developers released new models within days of each other this week, and all of them lead with the same pitch: lower cost per task. Lorelei Smillie and Rachel Metz report for Bloomberg that OpenAI’s GPT-5.6, SpaceXAI’s Grok 4.5 and Meta’s Muse Spark 1.1 all promise more output for fewer tokens, the units …

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Meta’s AI lab bets on data, talent and compute to catch up with rivals

A year after Meta overhauled its AI division following the troubled Llama 4 launch, Max Kan and his co-authors write for SemiAnalysis that Meta Superintelligence Labs (MSL) may be closing the gap on OpenAI and Anthropic. The authors argue Meta is the only company positioned to excel at all three ingredients of frontier AI: data, …

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Meta backs down: AI image tool yanked amid opt-out backlash

Meta has shut down an AI image feature that let users manipulate photos of people by simply tagging their public Instagram account, just days after launching it. Corbin Bolies reports for Variety that the company faced immediate backlash over the tool’s design. The feature was part of Meta’s new Muse Image model, introduced on Tuesday. …

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