What if we see generative AI not solely as a threat to creatives, but also a powerful new tool for creative expression? Don’t get me wrong: I’m very familiar with the fears and criticism around AI. Just have a look at the tag “Criticism” on this page. It’s important to acknowledge and document these discussions: …
For years, the goal was simple: get to the top of the Google results page. We wrote articles, built links, and optimized every element of our content to earn that precious number one spot. But what happens when the results page as we know it changes radically? What if, instead of a list of blue …
Researchers building large language models (LLMs) face a major challenge in understanding how these AI systems actually function, according to a recent article in Quanta Magazine by James O’Brien. The development process resembles gardening more than traditional engineering, with scientists having limited control over how models develop. Martin Wattenberg, a language model researcher at Harvard …
What if you could take a piece of writing or an image you love and capture its style, tone, or structure in a way that’s easy to reuse, recreate, or adapt? What if you could say to an AI: “This is the kind of result I want. Break it down for me, so I can …
Prompt engineering, once considered a promising career in artificial intelligence with potential salaries of up to $250,000, has become largely obsolete, reports Isabelle Bousquette in The Wall Street Journal. The role, which involved crafting precise inputs for AI models, has diminished in importance as newer AI systems have become better at understanding user intent and …
Many people use ChatGPT for writing but end up disappointed with the results: the texts seem too generic and lifeless or simply aren’t helpful. The cause isn’t always the AI itself, but rather how we interact with it. In this article, I’ll show you how to use ChatGPT, Claude, and other AI tools more effectively …
OpenAI has published research examining the emotional impact of ChatGPT on its users. The study, conducted in partnership with the MIT Media Lab, found that while most users approach ChatGPT as a productivity tool, a small subset engage with it emotionally, sometimes averaging about 30 minutes of interaction daily. Rhiannon Williams reported these findings for …
Google has released new advice on how to effectively use its Deep Research tool, which is now available to all users. According to a post on the official Google blog, Deep Research helps users explore complex topics through comprehensive reports. Aarush Selvan, Gemini Senior Product Manager, and Mukund Sridhar developed the tool to reduce research …
AI agents have quickly become one of the hottest topics in artificial intelligence, promising to transform the way creative professionals and marketers work. You’ve probably encountered headlines touting tools like ChatGPT Deep Research, OpenAI’s Operator, Google’s Agentspace, or Anthropic’s Claude with its “Computer Use” feature. These technologies claim to autonomously perform complex tasks—from in-depth market …
Deep Research is one of those offerings that you have to try for yourself to really understand what it is all about. At least, that’s how it was for me. Right after my first experiment with it, I was amazed and thought: This could change my work almost as much as ChatGPT itself has already …