The place for my personal experience and opinion. I also share lots of tips and insights here.
Deep Research is one of those offerings that you have to try for yourself to really understand what it is all about. At least, that’s how it was for me. Right after my first experiment with it, I was amazed and thought: This could change my work almost as much as ChatGPT itself has already … Read more
As creative professionals, we’ve already witnessed how generative AI has transformed the way we create content, design visuals, and develop ideas. Now, there’s a new player in the field: Reasoning AI. Unlike traditional AI models that excel at pattern recognition or generating content, Reasoning AI models are designed to approach problems through logical analysis and … Read more
When people talk about how to get better results with generative AI tools like ChatGPT, they often gravitate towards lists of ready-made prompts. These proven instructions are supposed to produce the desired results like a magic spell. I understand the appeal: It can seem hard to come up with your own winning prompts. It’s disheartening … Read more
I am not a fan of having articles written by AI alone. In my experience, it still works much better to think of these services as tools and assistants. In that moment, they don’t do the work for you. Instead, they help you do certain tasks faster and more efficiently – including writing. Here’s an … Read more
I don’t just write about generative AI in my Smart Content Report. I also use these tools myself. It’s a good way to find out what works and what doesn’t. At the same time, this site would not be possible without the help of my AI assistants. After all, I don’t make any money from … Read more
I am fascinated and excited by generative AI tools like ChatGPT and others. But it leaves me speechless at times when I see how they are used. Recently, I tried AI plugins for WordPress. (German article, automatically translated with Google Translate. If you want to know more about this topic: I am currently working on … Read more
Currently, there are two main trends in the AI market: AI as a product and AI as a feature. AI as a product mainly comes from startups like OpenAI, Anthropic, Ideogram, or Runway. You create an account and usually pay a monthly subscription fee to use these tools. Often, there is a free trial access … Read more
I often see discussions about the purpose and benefits of AI tools revolve around whether or not they can completely do your job. The answer is often clear: no, they can’t. If you want, you can always find a way to make AI look stupid. In a way, this is even helpful: you should always … Read more
When discussing artificial intelligence, we must not lose sight of the term “artificial”. In my opinion, there is too much discussion about whether an AI like ChatGPT is “really intelligent”. But that’s not the point. To explain it with a comparison: Is an artificial rose the same as a real, natural rose? No, not at … Read more
One of the uses of my many AI assistants is to help me improve my own posts. For example, I ask if I have thought about the most important topics and questions, if the whole thing is logically structured and written in an understandable way. AI tools are actually quite good at this. They have … Read more