If you’re a content creator, your browser is more than just a window to the web. It’s basically your office. And for many of us, it’s a pretty messy one! Picture your screen right now. How many tabs are open? Ten? Twenty? A chaotic mix of Google Docs, a competitor’s blog, SEO tools, a thesaurus, …
Google’s entry into the generative AI arena isn’t just a single product. It’s an integrated ecosystem designed to provide AI assistance in many ways and places. Gemini acts as the engine powering everything from Google Docs and Gmail to Google Ads and advanced video creation tools. Instead of switching to a separate AI app, it …
In the rapidly evolving landscape of digital marketing, 2025 is a pivotal year for artificial intelligence in video creation. While it’s still early for the technology, the quality of AI-generated video has improved dramatically. The conversation has shifted from a speculative “Can AI make a video?” to a more practical “How can AI video support …
The landscape of AI-powered research has quickly widened in 2025. What started with ChatGPT’s Deep Research feature has evolved into a competitive field of tools, each offering different approaches to the same fundamental promise: turning hours of manual research into minutes of AI-driven analysis. Available options are ranging from free offerings to enterprise-grade solutions. If …
OpenAI is challenging a federal court order that requires the company to preserve all ChatGPT user data indefinitely, including conversations users have deleted. The order stems from an ongoing copyright lawsuit filed by The New York Times against OpenAI and Microsoft. U.S. Magistrate Judge Ona Wang issued the preservation order on May 13, 2025, after …
Claude is an AI assistant developed by Anthropic that has emerged as a notable alternative to ChatGPT. What distinguishes Claude for marketing professionals is its writing quality, instruction-following precision, and design philosophy centered on helpful, harmless responses. This overview examines Claude’s capabilities from a marketing perspective, exploring how its strengths translate into practical advantages for …
ChatGPT is the number one AI platform. It’s the service that started the generative AI revolution. Since then, it has grown tremendously. Today, it offers a multitude of tools, services, and plans. Moreover, because the industry is in such a dynamic phase right now, things keep changing. In other words: It’s hard to keep up …
What if you could take a piece of writing or an image you love and capture its style, tone, or structure in a way that’s easy to reuse, recreate, or adapt? What if you could say to an AI: “This is the kind of result I want. Break it down for me, so I can …
OpenAI’s new reasoning AI models, o3 and o4-mini, hallucinate more frequently than their predecessors, according to internal testing. Maxwell Zeff from TechCrunch reports that o3 hallucinated in 33% of questions on OpenAI’s PersonQA benchmark, approximately double the rate of previous models. The o4-mini performed even worse, with a 48% hallucination rate. OpenAI acknowledged in its …
Many people use ChatGPT for writing but end up disappointed with the results: the texts seem too generic and lifeless or simply aren’t helpful. The cause isn’t always the AI itself, but rather how we interact with it. In this article, I’ll show you how to use ChatGPT, Claude, and other AI tools more effectively …