Journalists Dalvin Brown, Kara Dapena, and Joanna Stern tested ChatGPT, Claude, Copilot, Gemini, and Perplexity in everyday situations. Each chatbot was asked questions formulated by Wall Street Journal editors and columnists. The responses were evaluated by an independent panel of judges based on accuracy, usefulness and overall quality. The health category included questions about pregnancy, …
AI-powered search tool Perplexity closed a new round of funding and is valued at more than $1 billion. With the new capital and a new Enterprise Pro Plan, the company plans to expand globally and offer its secure, AI-powered search service to enterprises.
Content marketing often focuses on topics that appeal to the widest possible audience. In this way, target audiences discover the company’s website and, for example, subscribe to a newsletter in the next step. The content is aimed at the beginning of the customer journey. However, these topics are often quite banal. As a result, it …