Meta has introduced a new open-source tool called Video Seal that adds invisible watermarks to AI-generated videos. According to Kyle Wiggers from TechCrunch, this development comes as deepfakes have increased fourfold worldwide from 2023 to 2024. The tool can embed hidden messages within videos to track their origins and is designed to withstand common editing techniques like blurring and cropping. Meta’s AI research scientist Pierre Fernandez explains that Video Seal specifically addresses the limitations of existing watermarking solutions, particularly regarding video compression on social platforms. While the technology faces some challenges, such as the balance between watermark visibility and resilience, Meta aims to encourage wider adoption through a public leaderboard and an academic workshop at the ICLR conference.