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A new survey reveals that 59% of employees in the United States use AI tools at work without their employer’s approval, with three-quarters of them sharing potentially sensitive information with these platforms. Cybernews reports on the findings, which highlight a growing shadow AI problem in corporate environments. The study shows that executives and senior managers …
Coca-Cola has released new holiday commercials created with AI, a year after its first AI-generated ads drew criticism from creative professionals. Katie Deighton reports for The Wall Street Journal. The new “Holidays Are Coming” campaign includes two commercials produced by AI studios Silverside and Secret Level. Chief Marketing Officer Manolo Arroyo says the production was …
The vast majority of global content creators have integrated creative generative AI into their work, according to a new study from Adobe. The company’s inaugural “Creators’ Toolkit Report” found that 86 percent of creators now use these tools, with 76 percent stating it has helped grow their business and personal brand. The global report, which …
Real estate agents are increasingly using generative artificial intelligence to create marketing materials for properties. Kat Tenbarge reports for Wired that agents use AI tools to generate videos from photos, virtually furnish empty rooms, and write listing descriptions. An expert from the National Association of Realtors estimates that a vast majority of real estate professionals …
Researchers have developed a method called Verbalized Sampling that uses a single sentence to make generative AI models produce more diverse and creative responses. The technique works on large language models like GPT-4 and Claude without requiring any retraining. Carl Franzen reports for VentureBeat that this method addresses the common problem of AI models giving …
The Wikimedia Foundation, the non-profit organization behind Wikipedia, is experiencing a dangerous decline in human traffic. The foundation attributes this to generative AI chatbots and search engines summarizing Wikipedia content directly for users. Emanuel Maiberg reports for 404 Media. This trend means people get information without visiting the online encyclopedia, which threatens its long-term sustainability. …
Airbnb Inc. is holding off on integrating its travel app into OpenAI’s ChatGPT chatbot. According to CEO Brian Chesky, the startup’s tools for app integration are not “quite ready” yet. Natalie Lung reports for Bloomberg that while competitors like Booking and Expedia have already launched integrations, Airbnb will wait. Chesky explained that because Airbnb is …
Researchers at the Massachusetts Institute of Technology (MIT) have developed a technique that allows large language models to improve on their own. Carl Franzen reports for VentureBeat that the method, called SEAL, enables AI to autonomously generate its own training data. Instead of relying on fixed external datasets, models using the SEAL framework create instructions …
More people around the world are concerned than excited about the growing use of artificial intelligence, and they place greater trust in their own country or the European Union to regulate it than in the United States or China. These are key findings from a comprehensive survey across 25 countries by the Pew Research Center. …
Indonesia’s film industry is rapidly adopting generative AI tools to create high-quality productions at a fraction of traditional costs. Filmmakers use technologies like Sora, Runway, Midjourney, and ChatGPT to streamline labor-intensive tasks, Linda Yulisman reports for Rest of World. The country’s film sector generated over $400 million in box office sales in 2023, making it …