Salesforce unveils Agentforce: AI Agents for customer service and more

Salesforce has now officially unveiled Agentforce, a previously announced suite of AI-powered autonomous agents. These are designed to assist human employees in various business areas such as sales, marketing, commerce, and customer service. According to Salesforce CEO Marc Benioff, Agentforce represents the “third wave” of AI, moving beyond trending models and generative AI.

At the heart of Agentforce is Atlas, a new reasoning engine that Salesforce says is designed to simulate human thinking and planning. The platform offers pre-built agents for different roles, as well as low-code options for customization. Early adopters report significant productivity gains. Educational publisher Wiley, for example, has seen a self-service resolution rate of more than 40 percent for customer inquiries.

The launch of Agentforce comes at a time of growing concern about the impact of AI on jobs and privacy. Salesforce emphasizes its commitment to the ethical use of AI and says it has built in appropriate safeguards.

Salesforce plans to unveil Agentforce at its annual Dreamforce conference and sign up at least 1,000 customers for the new platform.

Sources: Axios, VentureBeat

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