Krea 3 promises faster product and character edits at lower prices

Krea has introduced Krea 3, an image editing model that the company says generates native 2K edits in under eight seconds. The Krea Team announces in an official Krea blog post that the model costs $0.06 per 2K image and $0.03 at 1K resolution.

The release targets a common production problem for marketing, e-commerce, film, and advertising teams: high-quality AI image editing can be too slow and costly for large volumes of work. Krea says its new model is designed to preserve elements that users do not want changed, such as product labels, logos, room details, or a person’s appearance.

The company compares Krea 3 with two competing services in its own tests. It reports a median end-to-end editing time of under eight seconds for Krea 3, compared with 33 seconds for Nano Banana Pro and 90 seconds for GPT Image 2. The comparison includes queue time and covers edit jobs measured on Krea between September 24 and October 1. Krea lists the competing per-image prices as $0.135 and $0.22, respectively.

Focus on controlled edits

Krea 3 accepts up to six reference images for an edit. Users can assign different roles to the images, such as a base scene, a product, furniture, or character references. The model is intended to support tasks including placing a packshot in a new setting, changing materials in an architectural visualization, adapting ads for new formats, and creating color variants.

Krea also says the model can maintain character consistency across multiple images. That could be useful for campaign series, fashion imagery, and storyboards, where the same person or fictional character must remain recognizable in different poses, locations, and lighting.

Krea 3 is available through Krea’s website and API, as well as via fal, Hedra, Together AI, Nous Research, OpenRouter, and Replicate. The company says it is working on lower latency, more efficient high-resolution output, and image-based instructions such as circles or written annotations.