ChatGPT referrals to shopping apps grew 28 percent over Black Friday weekend

ChatGPT is becoming a more significant source of traffic for online retailers. According to a new analysis, referrals from ChatGPT to retailer mobile apps increased by 28 percent year-over-year during the Black Friday shopping weekend. Sarah Perez reports for TechCrunch, citing data from the mobile insights firm Apptopia. The report shows that this growth disproportionately …

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OpenAI introduces a personal shopping assistant in ChatGPT

​OpenAI has launched a new shopping research feature in ChatGPT to help users find products, compare items, and get gift ideas. The tool acts as a personal shopper, creating customized buying guides for free. Sabrina Ortiz reports for ZDNet that the feature is rolling out to all logged-in users on mobile and web. The assistant …

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Amazon sues Perplexity AI over unauthorized shopping agent

Amazon has filed a lawsuit against Perplexity AI to prevent the startup’s Comet browser agent from making purchases on its platform. The case, filed in San Francisco federal court accuses Perplexity of computer fraud for failing to disclose when its AI agent shops on behalf of users, violating Amazon’s terms of service. The lawsuit follows …

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PayPal to integrate its payment service into ChatGPT

PayPal has partnered with OpenAI to embed its digital wallet directly into ChatGPT. The agreement allows users to purchase items they discover through the artificial intelligence tool. Hugh Son reports for CNBC that the deal was finalized just now and is set to launch next year. The integration enables PayPal’s consumer and merchant networks to …

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How online shops need to adjust their content strategy for AI commerce

Content for online shops needs to change because its audience is changing: Your next “customer” might not be a human but an AI. You think this seems far-fetched? It’s not. It is a shift happening right now. The way people discover, compare, and buy products is being changed by AI assistants like ChatGPT, AI search …

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Google makes AI image search more conversational

Google is updating its AI Mode for image search, enabling users to find images with conversational and vague descriptions. The Verge reports that the feature aims to make online shopping feel more natural. According to a company announcement, users can describe what they are looking for “like the way you’d talk to a friend”. This …

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OpenAI improves shopping feature for ChatGPT users

OpenAI has introduced Instant Checkout, allowing users to purchase products directly through its ChatGPT chatbot. Ashley Capoot reports for CNBC. The feature initially supports single-item purchases from U.S. Etsy sellers and is available to all U.S. ChatGPT users. More than one million Shopify merchants, including brands like Skims and Glossier, will join the platform soon. …

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Perplexity partners with PayPal for in-chat shopping

Perplexity AI is integrating PayPal to enable direct purchases within its chat interface. According to MacKenzie Sigalos from CNBC, U.S. customers will soon be able to book travel, buy products, and secure concert tickets without leaving the platform. PayPal will handle payment processing, shipping, tracking, and invoicing through one-click purchases with passkey checkout. This move …

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ChatGPT adds shopping feature to compete with Google

OpenAI has launched a new shopping feature within ChatGPT that allows users to search for products and make purchases. According to Reece Rogers from WIRED, the feature will be available to all users, whether logged in or not. When users select a product, they will be redirected to the merchant’s website to complete their purchase. …

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