Not long ago, generating an image with AI was mostly a technological novelty. It was a nice party trick with limited practical use. As of 2025, that has changed. AI image generation has evolved into a practical tool for marketing professionals. From unique visuals for social media campaigns to website assets and conceptual product shots: …
Adobe is rolling out new generative AI features for Photoshop, including a tool called “Harmonize” that automatically blends added objects into images. According to a report by The Verge, the Harmonize feature adjusts an object’s color, lighting, and shadows to convincingly match the main photograph. The update also includes an AI tool for upscaling low-resolution …
Adobe is expanding its Firefly generative AI tools with new features for video creation. As reported by Sabrina Ortiz for ZDNet, users can now generate custom sound effects from text descriptions. A unique aspect of this tool allows creators to record their own voice to guide the timing and intensity of the generated audio. Another …
Adobe has released a mobile application for its Firefly generative AI platform, bringing image and video creation tools to iPhone and Android devices. The report comes from Jess Weatherbed at The Verge. The app allows users to generate visual content using text descriptions and includes popular AI editing features like Generative Fill and Generative Expand …
Adobe has launched a major update to its Firefly AI platform, including new image generation models and a redesigned web app that now features AI models from competitors. The company introduced Firefly Image Model 4, which Adobe claims offers improved quality, speed, and greater control over image outputs with resolutions up to 2K. A more …
Adobe is adding an AI agent to Photoshop through a new Action Panel, the company announced in a blog post. This will be Photoshop’s first creative agent, capable of analyzing images and recommending context-aware edits that can be executed with one click. Users will also be able to access over 1,000 one-click actions using natural …
Adobe has released version 25.2 of Premiere Pro, featuring new AI-powered tools including Generative Extend. This feature, powered by Adobe’s Firefly AI model, allows editors to extend video clips by up to two seconds and ambient audio by up to ten seconds. As Jess Weatherbed reports, the tool is free for a limited time before …
Adobe has unveiled new AI agent tools that help automate marketing and sales processes. The Adobe Experience Agent Orchestrator, announced at the Adobe Summit, can manage multiple AI agents working with customer data. According to SiliconANGLE, Adobe released ten pre-built “Experience Agents” that perform specialized tasks like evaluating sales leads, optimizing audience segments, and generating …
Adobe has released its Firefly Video Model for public beta testing, introducing AI-powered video generation tools that the company claims are trained exclusively on licensed content. The new service allows users to create videos from text descriptions or images through Adobe’s redesigned Firefly web application and Premiere Pro integration. The video generator produces 1080p clips …
Adobe Research and Hong Kong University of Science and Technology have developed TransPixar, an AI system that creates transparent visual effects for videos. As reported by Michael Nuñez in VentureBeat, the technology generates see-through elements like smoke and reflections that blend naturally into scenes. The system works with limited training data and uses a novel …