Character.AI is moving into microdramas, and it wants to make the format interactive. Ivan Mehta reports for TechCrunch that the company, known for letting people chat with customized AI avatars, now produces its own short form dramas using AI tools. The twist: users over 18 can chat directly with the shows’ characters, ask them questions, and roleplay different storylines.
The company starts with three series: a romance titled “Last Summer,” a horror show called “The Nighttime Game,” and a Hunger Games style survival drama named “Eden Fall.”
From studio led to user made
A company spokesperson tells TechCrunch that Character.AI currently follows a studio led model, letting its production team refine formats and workflows. Over time, the goal is to hand these tools to users, so they can build their own series from original characters and share them globally.
The microdrama push follows other recent entertainment features. In April, Character.AI introduced Lorebook, a world building tool for characters, and Books, which lets users insert themselves into classic literature or roleplay as literary figures. The company also tests two new tools: c.ai FM for audio series, currently limited to its experimental c.ai Labs program, and c.ai Reads for creating fiction. According to Character.AI, professional writers already use c.ai Labs to produce serialized audio dramas.
The strategy taps into a fast growing market. Microdrama apps, social platforms like TikTok and Instagram, and streaming services including Peacock, Amazon Prime, and JioHotstar all compete for the same short form attention. Sensor Tower data cited by TechCrunch shows Character.AI users already spend more than 950 minutes on the platform monthly in the first half of 2026.
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