The place for my personal experience and opinion. I also share lots of tips and insights here.
In my opinion, many who are discovering AI tools like ChatGPT and others for their content marketing are making a big mistake. And it will soon come back to bite them. What I mean is this: With ChatGPT, for example, I can draft an article much faster than I could without it. Sometimes it feels … Read more
There are many AI image generators. But they often have one problem: copyright. First, it is not always clear where the training material comes from. Second, it is not certain to what extent you can get into legal trouble with the generated images. Such image generators are often out of the question for companies and … Read more
AIs can generate not only text, images, and video, but also sound and music. The progress in quality is amazing. Let’s look at three prominent examples: Udio Launched a week ago as part of a public beta, Udio has already caused quite a stir. The website contains numerous examples of songs created with this tool. … Read more
The question of the best AI is like the question of the best car. If there was a single best car, we wouldn’t need so many different categories of cars. The same can be said of the best laptop or the best camera. Of course, we can come up with a set of criteria and … Read more
AI image generators like Stable Diffusion, Midjourney, or Dall-E can produce amazing results. But as anyone who has tried these tools will tell you: It’s not as simple as pushing a button. If you want to get good results reliably and regularly, you have to deal with the idiosyncrasies of these tools. As with AI … Read more
Content marketing often focuses on topics that appeal to the widest possible audience. In this way, target audiences discover the company’s website and, for example, subscribe to a newsletter in the next step. The content is aimed at the beginning of the customer journey. However, these topics are often quite banal. As a result, it … Read more
While more attention is often focused on text-based AI offerings, AI image generators such as Dall-E, Stable Diffusion, Midjourney and others have come a long way. Here is an overview of important offerings: Dall-E 3 Like ChatGPT, Dall-E is made by OpenAI and is integrated into the chatbot’s interface. As a user, you tell ChatGPT … Read more